Afrika Group | Afrikanizing Igaming

EXPLORE OUR BRANDS

stay ahead in a changing industry.

Connecting Brands With Affiliates in Africa

Explore AfriAdz

Latest Gaming News & Trends in Africa

Explore iGaming Afrika

iGaming Business Market Entry in Africa

Explore Igaming Consult Africa

Trending News & Industry Updates in America

Explore iGaming Amerika

Trending News & Industry Updates in Europe

Explore Igaming Europa

Promoting Responsible Gaming in Kenya

Explore Gamblers Association

Our Team

Behind every successful partnership is a team of innovators, strategists, and industry experts.

Jeremiah Mecha

Chief Executive Officer

Mercy Sharon

Editorial Manager

Winfred Mwangi

Sales Manager

AWARDS

Through dedication and innovation, we have earned industry recognition. Here are some of the awards that highlight our success:

BiG Africa Summit - 2024

Award: Elephant Award

Digitally Fit Awards - 2025

Silver Award - Digital News Category

Powering the world’s best igaming companies

We bridge the gap between businesses, affiliates, and industry leaders, creating synergies that drive sustained growth.

MORE ABOUT OUR BRANDS

Testimonials

"Their insights and networking opportunities gave our business the competitive edge we needed."

Emily Davis

Igaming Operator

"Afrika Group helped ustap into new audiences and scale efficiently with effective market expansion strategies."

John Smith

Igaming Affiliate

"Working with AfrikaGroup was a game-changer, ourengagement andrevenue skyrocketed!"

Lisa Nguyen

Industry Leader

Your questions answered

What is Afrika Group?

Afrika Group is a group of companies focused on driving iGaming businesses across Africa. We are committed to placing our mission at the forefront of our operations to reshape the iGaming industry.

Which brands are behind Afrika Group?

Afrika Group encompasses several standout brands, including iGaming AFRIKA, which provides the latest news in casino, sportsbook, and lottery; iGaming Consult Africa, a premier consultancy that supports market growth for sports betting and casino ventures; and AfriAdz Affiliates, a leading marketplace that connects operators with affiliates.

Which markets do you serve?

We serve the African markets, specifically focusing on the iGaming sector, including casino, sportsbook, and lottery businesses.

Which industries can benefit from your services?

The iGaming sector—including sports betting, casinos, and lotteries—can benefit significantly from our services. Additionally, businesses seeking to acquire gaming licenses in multiple countries across the continent and as well those keen to connect with affiliates and enhance their market presence can also take advantage of our expertise.

Do you work with international businesses?

Yes, we are open to working with international businesses looking to enter or expand in the African iGaming market, providing the necessary expertise and local insights.

Can small businesses benefit from your services?

Absolutely! Small businesses can benefit from our services through tailored consultancy, access to the latest market information, and connections with affiliates, enabling them to grow and compete in the iGaming industry.

How do you help businesses grow?

We assist businesses in growth through strategic consultancy, fostering connections between operators and affiliates, delivering up-to-date industry insights, and creating new market opportunities tailored to their specific needs.